Pillar 02

Web & Digital Design

Your website is the first place a serious prospect goes after they hear about you. Every OLUME build includes GEO/AIO optimisation and a WCAG 2.2 accessibility audit as standard — not as extras.

What’s included.

Your website is doing one of two things: convincing people you are worth trusting, or giving them a reason to leave. Most founder websites do the latter — not because they look bad, but because they are designed without a conversion logic. The copy says the wrong things in the wrong order. The structure buries what matters. The calls to action are unclear.

OLUME builds websites and e-commerce stores on Webflow and Shopify that are designed around a single objective: moving the right visitor to the right next step. Every site starts with UX strategy — what are we trying to achieve, who are we trying to achieve it with, and what is the shortest path between their arrival and that outcome. Design follows strategy, not the other way around.

Every OLUME web build includes GEO/AIO optimisation and a WCAG 2.2 accessibility audit as standard. GEO (Generative Engine Optimisation) ensures your site is structured for AI search tools — ChatGPT, Perplexity, Google's AI overviews — as well as traditional search. Accessibility is not optional: it is both a legal requirement and a signal of quality to the clients and customers you want.

UX strategy & architecture
Web design & UI system
Webflow or Shopify build
SEO foundations + GEO/AIO optimisation
E-commerce full configuration
Accessibility WCAG 2.2 audit
Handover training session
Investment

£6,000 – £16,000

Project-based · Platform and scope dependent

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We respond to all enquiries within one working day. Discovery calls are 30 minutes.

Who this is for

Right for you if—

Founders launching a new web presence who need it built correctly the first time. E-commerce brands who need a Shopify store that converts browsers into buyers — not just one that looks good in a mockup. Service businesses who need a Webflow site they can manage themselves after handover without needing a developer for every content change.

Also suited to established businesses whose website has aged behind their ambition — where the current site is either failing to attract the right clients, failing to convert the ones it attracts, or simply no longer reflecting the quality of what they actually deliver.

How it works

The process.

01

Strategy

UX audit (if existing site), information architecture, conversion logic, content planning. We establish what the site needs to achieve and map the user journeys that make it happen — before any design work begins.

02

Design

Wireframes, visual design system, component library. Every element is designed to the brand identity — whether we built it or you bring it — so the site is coherent, not just attractive.

03

Build

Webflow or Shopify development, CMS configuration, e-commerce setup. Built to be manageable by a non-technical founder — you should be able to update content, add products and manage your site without a developer.

04

Launch

SEO foundations, GEO/AIO optimisation, WCAG 2.2 accessibility audit, handover training. We do not disappear at go-live: the handover session ensures you are confident running what we built.

Why OLUME

The competitive
edge.

Benchmarked against
The Social Shepherd ·
Our Own Brand ·
Social Chain ·
Born Social ·
StudioNari

Webflow specialists like Superrb build excellent websites — but they are not brand agencies. They need your brand, your copy and your content strategy handed to them before they can begin. OLUME brings the brand strategy, the creative direction and the web build under one roof. The site we design is built on the positioning we developed — so the copy, the visual language and the conversion logic are coherent by design, not retrofitted. And unlike development-only agencies, we stay after launch: GEO optimisation, ongoing management and brand evolution are all available as continuous services.

Start with Web & Digital Design.

Tell us about your brand and we will come back within one working day.

Enquire Now →