Pillar 03

Social Media Management

Social media done badly is a tax on your time and a liability to your brand. Done properly, it is the most efficient trust-building engine available to a founder at any stage.

What’s included.

The problem with most founder social media is not a lack of effort. It is a lack of strategy. Content gets posted when there is time, in whatever format feels easiest, without a clear picture of what it is supposed to achieve or who it is supposed to reach. The result is inconsistency — and inconsistency is the thing that erodes trust faster than anything else.

OLUME handles the full social operation: platform strategy, content calendar, creative direction, graphics, copy, video editing, scheduling, community management and monthly reporting. You remain the voice and the face where relevant. We manage everything that turns that voice into a consistent, high-quality presence.

TikTok Shop management is included for product-based clients — the fastest-growing e-commerce channel in the UK market, and one that most social agencies either do not offer or treat as a bolt-on. For OLUME clients with physical products, it is part of the standard offer.

Platform strategy & channel setup
Content calendar & creative direction
Graphics, copy & video editing
Scheduling & community management
TikTok Shop management (product brands)
Monthly reporting & strategy refinement
Investment

From £2,500 / month

3-month minimum · See retainer tiers for full scope

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We respond to all enquiries within one working day. Discovery calls are 30 minutes.

Who this is for

Right for you if—

Founders who understand that social media matters for their business but do not have the time or the specialist skills to do it properly — and are currently either posting inconsistently or not at all. E-commerce brands who need a content engine running continuously to drive traffic and keep an audience warm between campaigns.

Founders building a community around a service or expertise — coaches, consultants, practitioners — where the social presence is directly tied to inbound enquiries and the quality of that content signals the quality of what they sell.

How it works

The process.

01

Audit

Current state audit of all active channels, platform selection for the next phase, content pillar development and competitor content analysis. We establish what is working, what is not and what the opportunity is.

02

Setup

Profile optimisation, content calendar design, creative templates, tone of voice brief for social. Everything a content team needs to execute consistently without revisiting first principles every week.

03

Ongoing

Weekly creation cycle: strategy, creative, copy, design, scheduling and community management. Monthly content planning session to align upcoming posts with business priorities, launches and campaigns.

04

Reporting

Monthly performance review: reach, engagement, community growth, content performance by pillar. Strategy refinement based on data — not assumption.

Why OLUME

The competitive
edge.

Benchmarked against
The Social Shepherd ·
Our Own Brand ·
Social Chain ·
Born Social ·
StudioNari

Large social agencies like Social Chain operate at volume — many clients, templated processes, junior account management. Boutique content studios often produce strong creative but lack the strategic layer that connects content to commercial outcomes. OLUME is neither: we are a senior creative team working on a small client roster, where the same strategist who wrote your brand positioning directs your social content. The result is creative that is on-brand by default, not by luck — and reporting that connects content performance to business objectives, not vanity metrics.

Start with Social Media Management.

Tell us about your brand and we will come back within one working day.

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